Hair Colour Advice

All our hair colours are safety assessed and fully tested before release, however as with other brands of hair colour, hair colours may in rare cases cause allergic reactions which can be severe. Please ensure that you read the instructions on the box & leaflet carefully before use.

Safety Instructions

Always read the safety instructions and follow the directions for use carefully.

IMPORTANT: This product is not intended for use on persons under the age of 16.

Hair colourants can cause severe allergic reactions.

Temporary “black henna” tattoos may increase your risk of allergy. See Black Henna tattoo dangers

Please retain the box for 7 days after use in case of query.

Do not colour your hair if:

  • you have a rash on your face or sensitive, irritated and damaged scalp
  • you have ever experienced any reaction after colouring your hair (Any Brand)
  • you have experienced a reaction to a temporary “black henna” tattoo in the past.

ALWAYS conduct a skin allergy test 48 hours before every time you colour, even if you have used this or other colouring products before. So remember to buy the product 48 hours in advance.

Skin Allergy Test

Perform a skin sensitivity test 48 hours before using this product, even if you have used and had no previous reaction to this hair colour or any other brand.

The absence of reaction to this test is no guarantee that an allergic reaction may not occur as a result of any future hair colouring. However this test represents an important precaution. Please consult a Doctor if you have any doubts.

How to test

Clean well about 1 cm of the inner fold of the elbow.

  • Unscrew the caps of both the colour cream tube and applicator bottle containing the developer (puncture the membrane on the colour cream tube with the back of the cap). Mix several drops of the developer with the same quantity of the colour cream in a separate non-metal container. Tightly recap both containers.
  • Apply the mixture on the chosen area with a cotton bud.
  • Re-apply two or three times allowing it to dry on each occasion.
  • Do not wash the coated area for 48 hours after which, if you do not notice any itching or reddening you can use the product.

Do not use the Hair Colour if any skin irritations like reddening or itching emerges.

Should a reaction such as stinging, a rash or a burning sensation occur during the sensitivity test, rinse immediately with lukewarm water and consult your doctor before using a hair colour in the future.

WHAT TO DO IF YOU HAVE A REACTION DURING OR AFTER COLOURING YOUR HAIR

IF DURING COLOURING you experience – any stinging or burning and/or rash, rinse immediately and discontinue use as this may be an indication of a more serious reaction. DO NOT colour your hair again (With any brand) before consulting a Doctor or seeking medical advice.

If you have a rapidly spreading skin rash, dizziness or faintness, shortage of breath and/or swelling to eyes/face, rinse Immediately and SEEK IMMEDIATE MEDICAL ATTENTION

IF AFTER COLOURING OR ON THE FOLLOWING DAYS YOU EXPERIENCE problems such as skin or scalp itching, skin or scalp rash, swelling to eyes/face, blistering and/or skin or scalp weeping SEEK IMMEDIATE MEDICAL ATTENTION

If you experience an allergic reaction please get treatment first and then let us know as soon as you can using the helpline. We will need the product name, shade number and batch number from the box so ensure that you retain the box for 7 days after use in case of query.

For further information see NHS page on Hair Dye allergy

Do NOT Use Hair Colour If:

• you have a rash on your face or sensitive, irritated and damaged scalp.

• you have ever experienced any reaction after colouring your hair.

• you have experienced a reaction to a temporary “black henna” tattoo in the past.

ALWAYS conduct a skin allergy test 48 hours before every time you colour, even if you have used this or other colouring products before. So remember to buy the product 48 hours in advance.

Colour Results

Colour results may occasionally vary depending on the hair condition prior to use. We recommend a strand test is done before colouring to check the result.

Grey Coverage

Our colours gives up to 100% grey coverage, however if you have a high percentage of grey hair, use of blonde shades may blend rather than cover grey. For better coverage you should choose a darker shade.

Consumer Advisory Service Tel 0330 123 0160

Open 9-5 Mon – Fri (Except bank holidays)

Calls to this number from the UK are charged at local call rate (Bundled free with most landline & mobile call plans but check with your provider).

Or email us on HAIRCOLOURHELP

Further information on hair colour safety is available on the Cosmetics Europe Colourwell-colourwise site.